Dealmates? What’s the deal?

I rarely blog about things like this but I think it is funny.

I stum­ble upon this group buy­ing site that seems to be a hot top­ic right now for bar­gain hunters. Group buy­ing is basi­cal­ly har­ness­ing the inter­net and buy­ing things from a mer­chant with huge dis­counts. It is also anoth­er way of mar­ket­ing for the mer­chant for a very low fee. It is a three wins kin­da sit­u­a­tion where every­one gets a good deal out of it.

Back to the top­ic of what I was gonna blog about.

It was this par­tic­u­lar Face­book advert that I was look­ing at. About this one par­tic­u­lar group buy­ing site named Deal­mates. While the name is inter­est­ing, but what inter­est me is they are throw­ing RM100k on a mar­ket­ing cam­paign, that is going to make the com­pa­ny look cheap, or the peo­ple that believe that they are actu­al­ly giv­ing out the RM100k look stupid.

Let’s put it in a very sim­ple way of look­ing at things.

Do they have the mon­ey? Prob­a­bly. Since they have recent­ly signed some deal with Intel Cap, which in no where did I see any fig­ures men­tioned. Dodgy.

Are they going to give out the mon­ey? Prob­a­bly not. The ‘con­test’ is based on a lot­tery sys­tem. There are no men­tion of the mechan­ics of how the win­ning per­son is going to be choosen. The biggest issue would be, it needs to be tipped by 100k users as well.

Look­ing at the rate of how the num­bers are grow­ing, I do not think it will reach the tip­ping point. In fact, I do not even think it will reach 1/4 of the tip­ping point.

So what are they try­ing to do? Do they real­ly have the real mon­ey to actu­al­ly do adver­tis­ing? I doubt.

So I dug fur­ther. I signed up, and I was dis­gust­ed by how I was greet­ed by “Hi friend” in an email from Dealmates.

Hi Friend”?


No won­der it went into my spam mail.

Then, the list was called “kualalumpur”, and it as signed off by a dude called Joshua Wong.

So I went fur­ther to find out who is this Joshua Wong.

It turns out to be a very well con­nect­ed chi­na man that relates back to Catcha, and iProp­er­ty. Why would I want to call him a chi­na man when I know so lit­tle about a per­son? Well, chi­na man com­pa­nies usu­al­ly like to put their name on every­thing they own, in this case, the mail­ing list of “kualalumpur”.

What I dis­like is how you have made me fill up the form, by sign­ing up to your site and then you call me your friend. Can’t accept that.

The web­site loads fine, but it felt slug­gish even with my brand new Mac­book Pro that I have bought. The only rea­son for that is bad cod­ings, and hell load of unnec­es­sary wid­gets. Need or not? What’s with that lazy blueish web­site that is sta­t­ic at the back­ground? This is so year 2000.

I saw this Brotzeit deal that was going on, and I thought it was a good deal and since I will be back for F1 in Sin­ga­pore, I might as well drop by to see mom and dad and stay over for a week or so. So I paid with my cred­it card, and want­ed to share it out to Twitter.

All I got was RED. Red because the char­ac­ter limits.

What is inter­est­ing also is that, their RM100k deal is also appear­ing on my blog. Which I am won­der­ing what kin­da key­words are they tar­get­ting, and how much cpc are they paying.

I have suc­cess­ful­ly run so many dot com com­pa­nies, and I nev­er need­ed more than 50k to get the kin­da traf­fic that I want. Of course, as much as I see the inten­tions of dri­ving traf­fic, I also see that they are being very cheap. Cheap in a way that they are doing it by not hav­ing any mon­ey, and they are doing it for free. Any mer­chants or buy­ers or who­ev­er should just total­ly avoid deal­ing with Deal­mates, or whatever.

On the back­end, they are run­ning on .NET. With known URL like Interesting.

So I asked a few Malaysian friends who so hap­pened are also fans of their Face­book page. Non of them think that it will be tipped, and they also think that Deal­mates just do not have that edge to stand out.

What else can I say.

Group buy­ing is all about har­ness­ing the pow­er of the inter­net and con­nect­ing peo­ple into buy­ing a cer­tain prod­uct or ser­vice. In this very sce­nario, we use social media like Twit­ter and Face­book to dri­ve the traf­fic and the peo­ple; When I see a deal that I like, I tweet it just like how I tweet news and things that I like. How­ev­er, because of bad web cod­ings or what­ev­er, I can’t tweet. What’s the point of hav­ing a tweet but­ton then?

Sec­ond­ly, they have a Twit­ter account. Good idea, pro­mote the deals via twit­ter. How­ev­er, they are just using their twit­ter account to fur­ther pro­mote deals, and instead of com­mu­ni­cat­ing with poten­tial cus­tomers, or what­ev­er. No won­der they have so lit­tle followers.

Their Face­book replies to cus­tomer is very idi­ot­ic as well. If I have reach through you from a social media plat­form, with my name clear­ly dis­played, I’d expect you to address me by my name, instead of call­ing me Dear Sir.

So, social media you tak boleh, cus­tomer ser­vice you tak boleh, web site tak boleh, what else can you do?

Update: I just check on Deal­mates page again. I some­times won­der­ing if they indeed hired a pho­tog­ra­ph­er (They stat­ed that they are hir­ing). Some of the pho­tos look pret­ty bad, some are decent and some are just pure nice.

Update 2: I called the num­ber on their web­site only to be answered by a chi­na man, who speaks bro­ken eng­lish and oic. Which con­firm my the­o­ry about Joshua Wong.

Update 3: Their SEO is bad, web cod­ing is bad, but judg­ing from Joshua Wong LinkedIn, I won’t be sur­prised it’s so 2000.

While I might not be a group buy­ing site, but hav­ing 100k uniques’ a day on my blog, I think I can do bet­ter than you.

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12 Responses to Dealmates? What’s the deal?

  1. Kenny September 23, 2011 at 11:10 am #

    I think they hav hired a pho­tog­ra­ph­er and if i am not mis­tak­en the pho­tog­ra­ph­er is some­one quite well known. but not sure y foto still look bad. some are nice though.

  2. jen September 24, 2011 at 3:32 pm #

    hey i brought the brotzet deal too because the pho­to are just so damn delicious

  3. anonymous September 24, 2011 at 5:12 pm #

    i am still wait­ing for my refund!

  4. TooToo September 25, 2011 at 11:15 am #

    The 100k deal is a cheat!!

    • UNIMPRESSED October 5, 2011 at 9:59 pm #

      @TooToo, dude if you did a back­ground check on them, you would know that they DO have the mon­ey. catcha and mind­val­ley isn’t some small com­pa­ny. mind­val­ley is amer­i­can. 100k is a small fart.

  5. anonymous September 25, 2011 at 4:31 pm #

    I want­ed to list my busi­ness with them but after read­ing your com­ments I am think­ing twice. Thanks.

    • UNIMPRESSED October 5, 2011 at 9:58 pm #

      @anonymous, haha don’t lis­ten to this ass­hole man. you’re dumb if you do. i did busi­ness with them and they were real­ly nice and pro­fes­sion­al. they do speak eng­lish well but impor­tant­ly, they’ve got prop­er busi­ness ethics. hate the fact that some douchebag is spread­ing false rumours of a per­fect­ly good company.

  6. anonymous September 28, 2011 at 2:14 pm #

    they hav good deals but some­times are just lousy. 72 bucks for beer? please

  7. UNIMPRESSED October 5, 2011 at 9:57 pm #

    lol. you are total­ly blow­ing your own trum­pet, mcbook, F1 and what­ev­er. get a life man. sheesh. so what if peo­ple like buy­ing stuff from web­sites like this? sor­ry, not all of us are rich like you. and btw, deal­mates is a total­ly legit site and don’t make your own assump­tions with­out check­ing. the way i see it, the 100k deal is actu­al­ly a pret­ty smart mar­ket­ing trick. why? jeal­ous that you nev­er thought of such a thing? i bet you only know how to talk big here, in real life you’re pro­l­ly some lil’ pussy. you’re all like that. either that or you’re prob­a­bly a real­ly a douchebag.

    • Cedric Ang October 6, 2011 at 7:05 am #

      @UNIMPRESSED, Get a life, I do. Which is why I don’t hide myself behind a blog, and actu­al­ly appear in news­pa­pers. Smart mar­ket­ing, not deny­ing that, did I? You prob­a­bly prob­a­bly need to actu­al­ly get a life and actu­al­ly learn how to read than to make assump­tions. It’s okay for call­ing me a douche, many peo­ple do because they can­not seem to do what I do. Sad to be you mate.

      Sent by T‑Mobile from my Black­Ber­ry® Smartphone

      • UNIMPRESSED October 14, 2011 at 12:00 am #

        @Cedric Ang, Haha what­ev­er man. Just stick to writ­ing your cheap porn okay. I think besides that, no one actu­al­ly cares what you have to say.

        • Cedric Ang October 14, 2011 at 12:15 am #

          @UNIMPRESSED, Evi­dent­ly, you do. Else you won’t be here, again and again and again to check out the posts and comments.

          Why are you here again?

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